Next Level Coaches

Project Case Study

Next Level Coaches is owned by Elissa Heilman former RN turned business coach. She was hired me to help establish a sleek recognizable brand and to create marketing graphics she can use continuously use to promote her business.

Brand Strategy & Design

For the logo design she wanted something modern, sleek, but bold and versatile! We choose to go with more modern & feminine fonts to attract her ideal clients and a limited color palette to keep it as sleek and versatile as possible.

The mountain outline above the logo represents the journey to success her clients will go on and the different levels of coaching program she offers. We chose this concept because it also reminded us of an ECG reading to have a slight nursing tie in her logo. It is a minimalist touch that is modern and edgy which pairs perfectly with what she is wanting to exude.

– Brand Inspiration –

– BRAND LOGOS –

– Brand Fonts –

Logo Font & Main Headings – Romelio Sans

Sub Headings – Stylebook

Body Font & Captions – Assistant
Cheesecake candy canes sesame snaps jelly-o jujubes tootsie roll pie. Bonbon jujubes cookie candy canes sesame snaps. Soufflé chocolate bar candy powder gummies tart lollipop. Brownie toffee marshmallow shortbread. Cake jelly-o soufflé jujubes cotton candy pie jelly-o. Gummies powder dragée Chupa Chups lollipop. Gummi bears halvah wafer topping macaroon cake danish cupcake. Bonbon jujubes cookie candy canes sesame snaps. 

– Brand COLORS –

EMERALD
HEX: #2E8571
CMYK: 65,0,15,48

GREY
HEX: #CBC9C6
CMYK: 0,1,2,20

BLACK
HEX: #0D1110
CMYK: 24,0,6,93

FOREST
HEX: #183932
CMYK: 58,0,12,78

WHITE
HEX: #F3F1ED
CMYK: 0,1,2,5

SLATE
HEX: #E5E0D5
CMYK: 0,2,7,10

Graphic Design

Elissa runs her entire business through her social media, so I have designed editable templates for her profiles, Facebook covers, and more to keep her branding consistent on every post!

LIKE WHAT YOU SEE?

You can be next!

Are you ready to lay the foundation for growth in your business by defining your brand and building a client-attracting website? The first step is to schedule a FREE consultation. We’ll discuss your business & brand vision in just 30 minutes. This no-commitment meeting is the perfect time to get the ball rolling on your creative & techy projects so that you can be my next client success story!