DedicatedVirtual
Brand Your Way Project
When LaShall Dodson, founder of Dedicated Virtual Professional Services, reached out to us, she already had a clear sense of her mission—but her brand and website needed a bit more cohesion and polish to match the caliber of her work. She hired our team to formalize her preexisting branding, refine her visual identity, and create a streamlined, strategic website that would help her showcase her services with clarity and confidence.
This project was extra special for us—it was the very first Website in a Week we completed using our Virginia Systeme.io template, and it laid the groundwork for a fast, efficient, and transformation-driven client experience that we now use in every sprint.
Branding Design Project Details
– BRAND LOGOS –
– Brand Fonts –
Logo Font & Main Headings – League Spartan Bold
Accent – Yellowtail
Body Font & Captions – Libre Baskerville
Cheesecake candy canes sesame snaps jelly-o jujubes tootsie roll pie. Bonbon jujubes cookie candy canes sesame snaps. Soufflé chocolate bar candy powder gummies tart lollipop. Brownie toffee marshmallow shortbread. Cake jelly-o soufflé jujubes cotton candy pie jelly-o. Gummies powder dragée Chupa Chups lollipop. Gummi bears halvah wafer topping macaroon cake danish cupcake. Bonbon jujubes cookie candy canes sesame snaps.
– Brand COLORS –
TAN
HEX: #F4EBE1
CMYK: 0,4,8,4
SKY
HEX:#DBE2EB
CMYK: 7,4,0,8
ROYAL
HEX: #495E7D
CMYK: 42,25,0,51
GOLD
HEX: #DAC6AD
CMYK: 0,9,21,15
LIGHT GREY
HEX: #F7F7F7
CMYK: 0,0,0,3
DUSTY BLUE
HEX: #8FA0B4
CMYK: 21,11,0,29
Website & Funnel Build
Using our Virginia Systeme.io template, we built a clean, professional, and conversion-focused website that reflects the heart of LaShall’s brand. The homepage introduces her services with strong positioning, testimonials for social proof, and clear calls-to-action to guide visitors. The About page highlights her story and expertise, while the Services page outlines her full suite of offers in a clear, client-focused format. LaShall took the lead on writing her own website copy using our ChatGPT Prompt Playbook and was in charge of building out her funnel landing pages, allowing her to stay hands-on with her messaging. We brought all the pieces together to create a dynamic, cohesive online hub for her business—complete with a refined brand aesthetic, cleaned-up links, and new sales pages to support her long-term growth.
– Scroll the Home Page –
– Website Mockup –
LIKE WHAT YOU SEE?
You can be next!
Your business deserves more than another pretty brand or website — it deserves a machine that brings in clients, revenue, and ease. Let’s kick things off with a FREE 30-minute consultation.
We’ll talk through your brand vision, your goals, and what you need to build the foundations for growth. No commitment — just clarity, strategy, and your next right move.
