I have a new obsession. Conversion Rates. You know, those magical numbers that determine whether your website visitors are turning into loyal customers or just passing by. They are super crucial for our success online as small business owners. Understanding &...
You can’t do it all. Even as a brand and web strategist, it took me 4 years to really learn how to build a sustainable business. I went 3.5 years without any real guidance. Let me tell you, it didn’t go that well. Sales were trickling in. I...
A lot my clients have given up on their business. Honestly, that is the reality of being a small business owner. Some say upwards of 80% of small businesses fail within the first year. As a branding designer, I work with ALOT of new business owners and I can 100%...
Not a designer? Then don’t DIY your logo. It may sound harsh, but it truly is not worth it. As a small business owner, it can be tempting to save money by designing your own logo. However, there are many reasons why this is not a good idea. But what it comes...
2023 is coming to an end, and it is a bittersweet feeling. It was by far my best year in business, so knowing that I don’t want it to end, but I am also ready to see what a new year will bring. There were parts of this year that FLEW by and others where I felt like...
This is my little corner of the internet where I share all things about branding, web design & lead generation. I believe in sharing really simple, effective advice to help you improve your marketing & reach your business goals. If you need a little more hands-on help or guidance, I am ready to help you develop a plan to reach your goals when you are.
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