The year is winding down, and the holiday cheer is in the air. But as a female entrepreneur, you know the hustle never truly stops. It's the perfect time to take a strategic pause and assess your business for the upcoming year. This includes giving your branding and...
Branding
Wrap Up the Year with a Brand Refresh: Why Now is the Perfect Time
The holiday season is upon us, but before you get swept away in the festive cheer, take a moment to reflect on your incredible business journey this year. As a female entrepreneur, you've likely achieved amazing things. But just like your business goals evolve, so too...
Setting Your Branding Should be the First Thing You Do as a Small Business Owner
Starting a business is an exciting adventure, but it can also be overwhelming. With so many tasks to complete, it can be tempting to put branding on the back burner. It's like building a house. You need a strong foundation to keep everything standing. That foundation...
Small Biz Must Have: Brand Marketing Coach
You can't do it all. Even as a brand and web strategist, it took me 4 years to really learn how to build a sustainable business. I went 3.5 years without any real guidance. Let me tell you, it didn't go that well. Sales were trickling in. I finally decided to go out...
Why Your Logo is not a DIY Project
Not a designer? Then don't DIY your logo. It may sound harsh, but it truly is not worth it. As a small business owner, it can be tempting to save money by designing your own logo. However, there are many reasons why this is not a good idea. But what it comes down to...
Brand Photo Shoot Must Haves For Your Website Design
Having professional brand photos makes your marketing and web design projects so much easier. But here is the thing: just doing one outfit, one headshot, and one background photoshoot is different from what I am talking about. I mean doing a whole branded lifestyle...