Canva is my one true love.
(For my business anyway – don’t tell my husband I said that) But I am not greedy I also love it for my clients and their businesses.
As a graphic designer, could I make money continuously creating content for my clients vs. teaching them to do it for themselves? Absolutely.
BUT that was never the plan. My goal is to ALWAYS empower my small business owner clients to be able to do as much of their own content creation and on going funnel building as possible. Saving them a ton of money but also giving them the tools to continue to grow in their marketing efforts. Which why I recently held my How To Save Time in Canva FREE Masterclass. You can snag the replay here.
No Brainer Investment:
So the one investment I think every business owner should make is Canva Pro as well as take the time to learn how to use it wery well! Why you ask?? One reason, Social Media!
Social Media is an amazing FREE marketing tool that we can utilize to spread the word about our businesses far and wide. But here is the kicker, the ALGORITHMS LOVE CONSISTENCY!
They want to see you posting again and again. On repeat, multiple times a week if not multiple times a day. But we all know that is a lot of work. It is a lot of time and effort to constantly create that content.
This is where our BFF Canva comes into play! Canva WILL take the guesswork out of graphic design if you know how to use it! It will cut your content creation time to mear minutes if you know HOW TO USE IT WELL.
If you USE IT AGAIN & AGAIN, you will be amazed at how fast you can whip up a week’s worth of posts all while building a professional & recognizable brand!
The Cost:
The free version of Canva is great, but the PRO version is by far the way to go! You get sooo many more features using pro than you do with Canva and they will SAVE YOU TIME & up your design game. Canva Pro offers advanced features that are not available in the basic version. For example, Canva Pro allows you to create and save your own templates, use advanced graphic design tools such as resizing any graphic into another size instantly, and access millions of premium stock photos and graphics. These advanced features can save you time and help you create higher-quality designs.
The fact of the matter is, the membership is a whopping $12/month or $120 for the entire year. If you post 1 social media graphic using Canva 3x a week for the year (3×52 = 156 graphics) that is less than $0.80 a graphic! #asteal
This means it is more cost-effective than hiring a professional graphic designer for your day-to-day content creation or purchasing expensive design software. Plus there is a 30-day money-back guarantee for Canva Pro, so you can try it risk-free and see if it’s the right investment for you.
Brand Consistency:
If you are trying to grow a consistent brand, (which ummm you definitely should) Canva Pro makes it easier to maintain it. You can save your logos, colors, and other brand assets in Canva’s Brand Kit tool, and access them easily for future projects. This helps ensure that your designs have a consistent look and feel and saves you so much time having to reupload the same colors, fonts & logos for every graphic you make. Definitely watch the How to Save Time in Canva Masterclass because I demonstrate ALL of this!
The Learning Curve:
Canva is made to be non-designer friendly. It is completely template based but if someone isn’t well versed in the tech or design world it could be overwhelming to get in there and figure it out. No worries, I got you covered there. Check out my Creating in Canva bundle where I break down everything you need to know to make content that converts in Canva a breeze & so much more! It will save you countless hours learning the platform and teach you to become an incredible designer in less than an hour!
In conclusion:
Canva Pro is an amazing investment for any business owner looking to create high-quality designs and maintain a consistent brand. With advanced time saving features, it’s cost-effectiveness, and a money-back guarantee, Canva Pro is a worthwhile investment for those looking to take their design game to the next level. I promise you will fall in love with it just like I have!
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Links You Might Love to Have:
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For information about my Branding & Logo Design Services – Click Here
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